Effective marketing depends on credibility and trust. Red Page Marketing works with you to develop compelling positioning, pricing and marketing to deliver new and repeat business from your clients.

We provide a range of services including marketing and pricing consultancy, outsourced marketing services and copywriting and creative solutions. Michael Smith, Director of Red Page Marketing, is an experienced marketing director and is personally involved with all assignments no matter how large or small.

Services we provide include:

• Outsourced marketing solutions - from planning to implementation and measurement
• Pricing and positioning consultancy - we develop effective price matrices for sales and marketing plus effective communication to ensure price is credible and performs
• Marketing communications strategy and implementation – we consult with you to develop contiguous marketing which enhances credibility, trust and sales conversion
• Website navigation and customer experience management – we help you grow web sales and avoid bounce-backs or early exits
• Internet marketing – we have extensive experience of newsletters, ppc Google Adwords, Google Analytics, SEO and more to help grow your sales
• Product launch and re-launch strategy – we'll help you plan new product launches, maximise exposure and grow sales of new products.
• Copywriting and direct mail – turn to us towrite copy for your websites, brochures, advertisements, sales letters, PR etc, writing that is proven to increase sales volumes
• Management consultancy - we can help provide an objective view of your marketing operations and KPI metrics to enhance your business performance
• Staff training - we provide a range of bespoke courses to help improve the performance of your sales and marketing teams

Red Page will work with you to help your marketing deliver both its strategic and financial goals and grow your business profitably. Partner with us today.

NEWS FLASH - Red Page works with team of leading scientists and authors to bring The New Optimists to market. Read about The New Optimists here.

FREE marketing information for you to read:

Direct and Online Marketing:

Branding:

Branding strategy models for publishers
Benchmarking your publishing business for competitive advantage
Managing a publishing online branding strategy
How publishers can brand their value proposition to leverage prices and profits

Price and Positioning:

Conjoint analysis for your business
When and how your sales team can offer discounts
Is it right for publishers to offer free goods?
8 point pricing plan for publishers
How to price subscription services so subscribers stay loyal

Marketing Management:

How to undertake change management in the marketing department
 

READ the Red Page Blogs

Read what Michael Smith has to say about pricing, positioning and business credibility in A Brand Day Out Please feel free to leave your comments and share your knowledge of effective and profitable marketing!

We also produce a specific blog on pricing and positioning issues: Pricing World.







Publishers Association

 Red Page Marketing is proud to work with the Publishers Association to provide consultancy, training and advice to publishers and information businesses. The Publishers Association is the leading association for publishers of all sizes in the UK.






Professional Pricing Society

Red Page Ltd is a member of the Professional Pricing Society, the world's leading association dedicated to pricing practice. Founded in 1984, it now serves thousands of members, representing all leading industries and over 50 countries.




2010 Association Congress

Red Page Marketing was proud to support this year’s Association Congress - the 4th annual event for association managers and association conference and event organisers, which took place on 12-13 July 2010 in London. Michael Smith, Director, Red Page Ltd., spoke in a session entitled Pricing to Value.

The two-day programme included workshops and plenary sessions covering marketing, selling sponsorship and exhibitions, developing programmes, retaining membership, raising the value of your events and professional development. There was also a welcome reception, conference dinner and round-table lunch discussions each day including up to 10 hours of face-to-face networking time. The event also included case study presentations from leading associations and a strategic level panel session.

For a detailed agenda visit www.associationcongress.com


Red Page Marketing is part of Red Page Ltd. Red Page works with clients across the UK providing marketing , e-marketing, pricing and branding services, including complete outsourced marketing solutions to clients. Red Page is based in Stanstead Abbotts, Ware, Hertfordshire, with easy access to London and the rest of the UK